Retail is detail

Tesco's Chief Executive, Philip Clarke, emphasised in his strategy for putting Tesco UK back on track that "retail is detail".  I'm sure that we all agree with him. The challenge for Tesco, and most other retailers, is that shoppers have increasingly high expectations about their shopping experience. They have a much lower tolerance of long checkout queues, missing price tickets, misleading promotions and poor customer service.  Not only has the base line risen but it keeps rising. For Read more [...]